Company name: Spina Bifida Ireland
Industry: Charity Organisation
Duration: 8 months

Introduction

Spina Bifida Ireland is a charity organisation supporting families and people who have Spina Bifida Hydrocephalus. In anticipation of growth with limited resources, Spina Bifida CEO, Tom Scott, wanted to move away from paper documentation and traditional activities, to evolve his business digitally to improve it's overall services.

How we helped

• DigiGrow facilitated a workshop with key stakeholders in the charity to understand the main pains and challenges that they were facing.
• A specification for a CRM system was derived to meet the needs of the client.
• The Microsoft Dynamics CRM system was identified and implemented.

Result
Deployment of the Microsoft Dynamics CRM system has enabled Spina Bifida to improve not only it's overall services, but it's own internal day to day business model and operations:

• Digitised database management and internal research tracking.
• Financial integration has enabled the company to effectively keep track of their expenses in one area.
• Digital marketing integration has allowed the company to reach their audience in a cost effective way.