Time Management and Technology 

When you’re running a SMB, there just never seems to be enough time. When we start working with our clients, one of the first things they tell us during their consultation is that they feel like they don’t have enough time to manage their business which causes sleepless nights, and excess stress.

So, what do we say? Us too, we’ve all been there.

However, with advancements in technology there are now multiple ways to harness time management and allow you to streamline your business. Programs such as Microsoft Dynamics, social planners, cloud-based communication systems and more can assist you with keeping track of time and help your team stay on top of projects.

Let me show you.

Account Management

Keeping track of data, sales and statistics is often said to be one of the reasons that business owners find themselves staying late in the office at night, and working weekends when they could be out networking, or sometimes more importantly – recharging their batteries.

Thankfully, there are options. Utilizing a CRM system (such as Microsoft Dynamics) allows you and your colleagues to keep your business’ data and information in one place. Systems are designed to make updating and reviewing sales data, customer trends, work performance and more a breeze. Wouldn’t you rather have all your customer data in one easily accessible program as opposed to pouring over another Excel document at 10pm on a Tuesday?

Social Media Management

There is nothing more annoying than having to post the same thing on multiple platforms. It’s not only time consuming but tedious and it also heavily increases the chance that you’ll make errors along the way.  

We have a tip for you – social schedulers. They are a breath of fresh air for digital marketing agencies too. Programs such as Buffer, WoopSocial and Loomly allow you to schedule your social media content calendar in advance and disseminate them to multiple social media platforms at the same time. For instance, a scheduler software helped a car insurance provider reduce time spent on social posting and increased social traffic by 30%.

Forget the tedium of logging into each account multiple times a week. Plan your calendar, create your posts, schedule them and then go. Social has never been easier.

Organized Communications

One of the most common complaints that I hear when it comes to time management is keeping track of files and documentation. Clients find themselves scouring through old emails and local drives to find a simple excel spreadsheet or word document when they could be doing anything else.

The solution? A secure, cloud-based documentation system that allows you and your team to keep all your documents in one place. You and your team can edit documents together, keep track of spreadsheets and ensure that you always have the most recent version of a file. Sharepoint and Google docs are two ideal and cost effective programs to help with organized communication. 

Figuring it all out

Now, I know what you’re thinking: figuring all this out is the biggest time consumer of it all.

We’ve all heard the saying “time is money”, so how much is your time worth? There are companies that specialize in implementing time saving systems and monitoring them for you. Agencies like Digigrow can implement time management systems, show you how they work and monitor them in the background so that you can focus on your customers and the growth of your business.

Interested in how Digigrow can save you time and help grow your business? Contact us for a free consultation and we’ll be happy to show you the way.

 

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